Saturday, July 14, 2012

Will Obama's new swing state ad turn on or turn off independent voters?

50% of Obama's $100 million ad spending targets Ohio, Florida and Virginia

Virginia is a path to 270 for both Romney and Obama.

Friday, July 13, 2012

The importance of Virginia to Obama

Obama micro targeting voters in Virginia

Election model predicts close finish

Thursday, July 12, 2012

Pew Research Poll:  Independents View Both Parties Unfavorably
For the first time in the past four election cycles, majorities of independent voters view both parties unfavorably: 57% of independents have an unfavorable opinion of the Democratic Party, while 62% view the GOP unfavorably.

Will Rick Scott’s Medicaid position deliver Florida to Obama or Romney?

Why Iowa is so important to Obama, and why Colorado is so important to Romney.

Wednesday, July 11, 2012

Obama’s problem with independent voters

Swing voter opinions on Obama and the last four years

Bloomberg National Poll:  Swing voters equally split between Obama and Romney

Can a Presidential challenger win over independent voters with a defensive strategy?

Tuesday, July 10, 2012

Monday, July 9, 2012

Electoral College Opinion Map Weekly Update


Obama                             236  +4

Romney                           196   +2

Tossups                            106   -6

Highest Obama is 254 by   Lowest Obama is 196 by USA Today.  

Highest Romney is 206 by Washington Post, NY Times, CNN, Associated Press, Cook,
Rothenberg and Sabato.  Lowest Romney is 172 by    

Highest Tossup is 151 by USA Today.  Lowest Tossup is 85 by CNN, Cook and Sabato. 


Sunday, July 8, 2012

Five swing states enjoying relatively good job growth
New Hampshire, Michigan, Nevada, Florida and Ohio are among the states that have a significantly lower unemployment rate, comparing May 2012 to May 2011.

Cell Phones and Presidential Poll Results